If we want to empower people to define their end-of-life preferences and understand the choices available to them, we have to get comfortable talking about illness, caregiving, grief, loss and dying. Our convenings, social media storytelling, videos, and podcasts reach millions of people each year with diverse perspectives in accessible and engaging formats.
End Well is a 501c3 nonprofit founded in 2017 to normalize conversations and share resources about all things end of life.
"Too many people don't know their choices for care during times of serious illness or at end of life."
Shoshana Ungerleider, MD
Founder, End Well
Want to die in the comfort of their home
0%
Actually do
0%
Of people die in pain
0%
We've learned there's a huge gap between what people want and what they perceive their choices to be when it comes to both cure and care. We believe the best way to change things is to educate and empower through data, stories, resources and love.
100% of your donation goes towards
Podcast and Social Media
To reach more folks wherever they are
Shifting Popular Culture
To influence how serious illness, death and grief are represented in TV shows and movies
Sharing Research
To educate about new modalities that deliver human-centered care
Free Resources
To ensure equity and access for all
"End Well has opened my eyes to the hidden world of caregivers. I hadn't realized I even was a caregiver until hearing their stories and connecting with others just like me. I give today in honor of my mother who I cared for for 15 years."
“I am such a fan of what you do and follow everything you share on Instagram… I love your content because it is so much in line with mine. And it's an inspiration.”
“We love what End Well is doing. We share with our widowed community at Modern Widows Club.”